Digital Course Creator Podcast Archive
#146: StoryBrand Framework: Success and Failure Build Desire for Your Offer
Talking about success and failure in your messaging can help clients to see what their life can look like if they work with you. The StoryBrand Framework allows us to use the success and failure pieces to create desire for the offer and help raise a potential client’s self awareness of the possibilities that exist.
#145: StoryBrand Framework: Simple Calls to Action are Non-negotiable
Having a high quality call to action may mean the difference between sales and crickets. In today’s episode we talk about direct and transitional calls to action, go through a few examples of each, and explore what might work for your business.
#144: StoryBrand Framework: Crafting a 3-Step Plan that Clients Love
Storybrand is all about simplicity. That simplicity carries through into how we help our clients imagine their future where you have helped them make a change. Today we talk about creating a 3 step plan that your client can embrace and has them saying yes to your offer.
#143: StoryBrand Framework: 3 Tiers of the Problem You Solve
When you only address part of your client’s problem with your messaging, you are only addressing part of your client. In order to serve the whole person, you have to look at their problem or challenge from a 3-tiered approach. Looking at the external, internal, and philosophical problems will give you a well-rounded approach to your messaging.
#142: StoryBrand Framework: Mistaking Needs for Wants – The Most Common Messaging Misstep
Ever felt misunderstood or unable to connect with your potential clients? Today we are going to get to the heart of what drives decisions to purchase a service. We’ll break down why focusing on ‘wants’ can be a game-changer, and spill the secrets to making your messages resonate like never before. Grab a comfy seat and get ready to transform the way you communicate!
#141: Invite Abundance Into Your Business: An Interview with Liz Wolfe
Liz Wolfe, guest expert on abundance, coaches new entrepreneurs to get unstuck so that they can launch and grow an abundant business using a 3-part framework. In this episode you’ll learn more about each part of the abundance framework so that you can begin implementing it today.
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