Results for Tag: Marketing
#140: A Healthy Mindset for Messaging and Marketing
In this episode we dive into the interplay of mindset and marketing, and how it impacts your business messaging. We explore the concept of self-talk and the negative impacts of using “Yes… But” statements and explore the importance of a flexible growth mindset. The discussion focuses on preparing the mindset for flops, pivots, and constant tweaks, emphasizing that marketing and messaging is an ongoing experiment where perseverance, adaptability, and resilience are key.
#138: Turning StoryBrand into Your Brand: A Journey of Transformation
Gain insights into the StoryBrand framework and how it can enhance your business messaging. In this episode, we unpack the StoryBrand messaging map, provide strategies for effective calls to action, and explore how success and failure can be harnessed for positive client outcomes.
#137: Work-Life Harmony as an Entrepreneur: Interview with Business Strategist Annelise Worn
Annelise Worn, a business strategist, shares practical tips for reaching new customers, building relationships, and making sales, while emphasizing the importance of prioritizing personal well-being and setting boundaries as an entrepreneur.
#120: Heart-centered content that connects: Interview with Author Cate Butler Ross
Cate Butler Ross is the most down to earth writer and I think you are going to love her heart-centered approach to connecting with your community, your clients, and as an entrepreneur. She opened my eyes to new ways to build a relationship while still protecting the details of our family that we’d like to keep private.
#118: Reels Don’t Require Dancing: Interview with IG Expert Kendra Swalls
Kendra Swalls is my kind of strategist. She looks at SEO keywords, creates IG bios that stand out for their clarity, and encourages you to get clear on your business objectives. It doesn’t hurt that she gave me permission to NOT dance on IG reels!
#116: Stop Chasing Shiny Objects: Interview with LinkedIn Expert Shaily Hakimian
It is easy to go after all the things with social media. You can hop on every platform, participate in every group, interact with everyone, and experience burnout OR you can focus your attention to where your potential client is hanging out and cut down on the time you spend on social media. LinkedIn guest expert, Shaily Hakimian shares her wisdom on social media that is not the normal post every day mentality.
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