Results for Tag: Messaging
#210: Top 3 Reasons You Should Be Listening to Podcasts as a Digital Course Creator
There are so many ways to learn these days and as a course creator you know that we have to constantly keep up with new ideas, technologies, and trends (even if it is to avoid a pointless trend) that is tough to figure out the best use of our time.
After all, we only have a finite amount of time in a day, week, month, and year and we just want to make the most of that time without experiencing burnout.
But most of us, myself included, don’t have enough time to dig into everything that comes across our paths. What are your favorite ways to learn?
Today I’m going to share with you 3 reasons why you should be listening to podcasts as a digital course creator as a way to learn and grow your business.
Now I know that you are already listening to a podcast so you might be thinking, well yea. I don’t need to listen to this episode, but here’s why I’m going to suggest you stick around.
Are you making the most of your time with the podcasts that you are listening to? Could you be getting even more out of them?
#194: What comes first: Lead Magnet or Digital Course?
What comes first: Lead Magnet or Digital Course?
The question of chicken or egg comes up in every possible scenario, including whether you should have a lead magnet before you have your digital course or if you should just jump in with your digital course.
Most marketers will tell you that you need to go ahead and create a lead magnet so that you can build your email list while you then turn and build your course. This seems logical on the surface, but after years of watching this advice play out in the digital space, I don’t know it serves digital entrepreneurs well.
Would you rather have a lead magnet out there attracting an audience that isn’t aligned with your core offer or would you rather have a lead magnet that creates a solid stepping stone to your paid offer?
#193: If You Build the Digital Course, Will They Come?
The digital world is a busy and noisy place, but when we publish our course we still expect people to come flocking.
But, we can’t expect someone to find our course without getting out there and raising awareness, helping others to see what impact it will have on their life, and what they have to lose if they don’t make a change.
In other words, creating a high-quality course doesn’t guarantee success.
So what does?
The list might feel endless, but what we really need is magnetic messaging and a commitment to mastering our mindset in addition to a solid course design and willingness to stay focused on learning and implementing only the things that matter.
#192: Perfectionism is the Fastest Way to Digital Course Creation Failure
Building a digital course creation business is full of hoops to jump through, obstacles to avoid, and decisions to make.
Perfectionism is the single biggest saboteur of the entrepreneurial spirit and biggest indicator of potential failure as a digital course creator.
There are 3 beliefs that many digital course creators have that will lead to failure and they might not be what you think. Belief number 3 is a bit counter-intuitive so I’ll be sharing more on that one at the end of today’s episode to save you angst and time.
#187: From Uncertain Course Creator to Becoming a Six Figure Digital Course Creator
You want to have a digital course in your business, but right now you are feeling uncertain whether this is even doable. Maybe you’ve taken courses in the past on how to create a course and felt even more confused and overwhelmed.
Becoming a six figure course creator relies on four key components so that you can finish your course, get sales, have a steady income that leads to six figures and even have time off without business crowding your time and thoughts.
#186: The Secret Behind why StoryBrand isn’t Working for Your Business
You’ve read the Building a StoryBrand book by Donald Miller. You’ve mapped out the 7 parts of the framework, but nothing is changing in your business. People still aren’t finding you. Your email list growth is the same size it has been for three months, the people following you on Facebook and Instagram aren’t your people, and your latest course launch yielded a handful of sales at best.
The secret behind unlocking the power of StoryBrand isn’t something that you’ll find in the book, but I’m going to spill the beans on the key today. And at the end of today’s episode, as a StoryBrand Certified Guide, I’ll highlight for you which piece of the 7-part framework I think is the single most important part to nail so that your audience feels seen, heard, and understood.
Ready to get the most out of your listening time?
Choose a collection below that most closely matches your interests and needs right now.
